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The Program The Marketing Fitness Program provides a team to support you with everything you need to dominate your competition and lower your marketing costs, including: 1. Research. We provide the research needed to understand the Voice of the Customer, and develop an understanding of the marketing and customers you need to succeed. 2. Strategy Formulation. We help you develop the messages that create demand and differentiate you in your market so you can dominate it.
3. Branding. We help you develop an effective brand that adds equity to your company, products and services. 4. Marketing Communications. We help you develop the materials, advertising and public relations you need to communicate your message to the prospects and customers that matter for the lowest possible cost. ![]() 5. Websites. We help you create Web sites and on-line marketing to leverage the power of the internet in your marketing. ![]() 6. Leads. We help you identify, qualify and set appointments with the prospects you want. 7. More Sales. We help you improve your sales and marketing skills to create greater effectiveness and lower marketing costs. 8. Marketing Management. We help you to continuously improve your marketing strategy and tactics through infusing management and measurement methods that allow you monitor and modify your program and better manage your marketing channels. ![]() About Us | The Program | The 5 Zones | Portfolio | Contact Us | Home © 2005 The Marketing Fitness Program - A member of The Institute for Marketing Accountability 212 Boulevard of the Allies, Pittsburgh, PA 15222, 412-338-1818, info@marketingfitness.net |